Work with me

RNCreatorBuilder

Websites, content,and AI systemsbuilt for growing brands.

I build the digital pieces your business actually needs, without making you coordinate 3 different vendors.

Strategic, human-directed, and never copied from a generic AI template.

Or email me directly: jessicaciernia@gmail.com

Hiring a creator instead? See UGC rates and media kit

Jess, an RN turned creator and digital builder

On the content side

8.4M
Views on a single organic reel
5.6M
Accounts reached by that one post
10.36%
Click-through rate on paid campaign work
$0.10
Cost per click on the same campaigns

On the build side

Client sites live on their own domains for a nurse-led med spa and a licensed childcare center, an influencer pipeline running in production for a telehealth brand, plus the apps and systems in my portfolio. These launched recently, so there are no traffic figures to quote yet. When there are, they will appear here.

What I help you build

Primary

Websites that make your business feel established

See website packages
The problem
People find you on Instagram, click through, and land somewhere that looks like it was built in a hurry. The site undersells the work.
What I build
I handle messaging, structure, design direction, responsive development, and the path a customer actually takes through the page.
What you end up with
A site that looks like the business you are running now, and sends people to one obvious next step.

Supporting

AI systems that cut the repetitive work

You are copying information between 4 apps by hand, and leads sit in your inbox because nobody has time to log them.

I build practical workflows around the tools you already pay for, then document them so your team can actually run them.

The busywork stops eating your week, and nothing depends on you remembering to do it.

See how automation works

Supporting

Content that sounds like a real person

Your feed reads like a brochure, or it has gone quiet because posting keeps falling to the bottom of the list.

I write the messaging, design the graphics, and keep the calendar moving so your content matches the business.

Content people trust, published consistently, in your voice rather than a template.

See content and social

AI can build a website. That does not mean it built the right website.

I use AI to speed up research, development, and repetitive work. Your strategy, messaging, structure, brand direction, and final design still take human judgment. You do not get a generic template with your logo dropped into it. You get a website built around your actual business.

The left example is an illustrative concept for a fictional company. The right is rbmaesthetics.com, a site I built and still run the social for.

Prompt-only first draft

What a generated page hands you before anyone makes a decision.

  • A headline that could belong to any company
  • Stock gradient styling with no brand behind it
  • The same rounded card repeated down the page
  • Copy that describes a category, not a business
  • Several calls to action competing for the same click
  • No real customer journey

Human-directed final website

RBM Aesthetics & Wellness, a nurse-led med spa in Lonsdale, Minnesota.

The RBM Aesthetics home page: a nurse-led med spa site with treatment pages and a booking path
Visit rbmaesthetics.com (opens in a new tab)
  • Positioning specific enough to exclude the wrong customer
  • A clear visual hierarchy that leads somewhere
  • Typography and spacing chosen for this brand
  • Copy written from what the business actually sells
  • One primary action per screen
  • Proof placed where the doubt shows up

AI-assisted behind the scenes. Human-designed where it matters.

What a website costs

Website projects begin at $1,500, and 3 founding-client spots are open below at a reduced rate. You will see the starting price before we schedule a call.

Landing Page

$1,500

starting

One page that does one job. Good when you have a single offer and you need somewhere to send people.

Best for

  • One offer or one service
  • An event or a campaign
  • A personal brand
  • A new business that needs a real home

Includes

  • One strategic page
  • Mobile-first design
  • Copy refinement on what you already have
  • Contact or lead form
  • Social links
  • Basic SEO setup
  • 2 revision rounds
  • Launch support
Start a landing page

Custom Business Website

Most booked

$2,750

starting

The full process. Strategy, structure, and design built around what your business actually sells.

Best for

  • Service businesses
  • Wellness brands and clinics
  • Local businesses
  • Consultants
  • Creators building a business behind the content

Includes

  • Up to 5 pages
  • Strategy questionnaire
  • Sitemap and customer journey planning
  • Custom visual design
  • Copy organization and refinement
  • Responsive development
  • Contact or lead form
  • Basic SEO setup
  • Analytics connected
  • 2 revision rounds
  • Launch support
Build my website

Website + Growth System

$4,500

starting

For businesses that need the website to keep working after launch day, not just look right.

Best for

  • Businesses that need leads to go somewhere
  • Brands with a real launch behind the site
  • Anyone already drowning in manual follow-up

Includes

  • Everything in the Custom Business Website
  • Deeper messaging strategy
  • Lead capture planning
  • Email or CRM integration
  • One automation built for you, such as lead routing, booking follow-up, or an enquiry log
  • Supporting launch content
  • Training and handoff docs
Build my growth system

Payment terms

  1. 50% deposit to begin
  2. 25% after design approval
  3. 25% before launch

Work starts once the first payment and your content have landed.

Add-ons
Additional page
$250 to $400
Full copywriting
$750 to $1,500
Blog setup
$300 to $500
Booking integration
$250 to $500
Email automation setup
$500 to $1,500
Basic brand kit
$500 to $1,000
Additional revision round
$200 to $350
Rush delivery
25% to 35% added
Monthly maintenance
$125 to $300 per month
Ongoing website and content support
$500 to $1,500 per month

These are starting ranges. Final pricing depends on scope, functionality, and how much content or strategy the piece needs.

What is and is not included

Every proposal spells out the pages, deliverables, revision rounds, timeline, and who is responsible for what before the project starts. Packages are not unlimited pages, revisions, copywriting, branding, integrations, automations, or ongoing support.

  • You provide final copy unless copywriting is in your scope. Copy refinement is included, which means editing and organizing what you have.
  • You provide photography. If you do not have images we will identify what is missing before the build starts.
  • An extra page is any page beyond the count in your package.
  • A revision round is one consolidated set of feedback, not an open-ended stream of small changes.
  • Custom functionality, new integrations, and additional automations are quoted separately.
  • Hosting, domains, premium software, and platform subscriptions are billed to you directly unless your proposal says otherwise.

A website that makes your business look established and helps people take the next step.

Built in as little as 2 weeks. Landing pages usually take about 2 weeks and full websites 3 to 4. The real timeline depends on how fast copy and images arrive, the scope you pick, and how quickly feedback comes back.

Best for: Service businesses, wellness brands and clinics, local businesses, consultants, and creators building something behind the content.

Start your project

Starting at $1,500.

A project can include

  • Website strategy
  • Customer journey planning
  • Messaging and copy direction
  • Custom visual direction
  • Responsive development
  • Calls to action that go somewhere
  • Basic SEO setup
  • Launch support

Things I have actually shipped.

See everything
The RBM Aesthetics home page, a nurse-led med spa site with a booking path

RBM Aesthetics & Wellness

A med spa site that reads as a clinic, not a salon

What they needed
A nurse-led med spa in Lonsdale, Minnesota needed a site that made the clinical side credible while still feeling like somewhere you would want to spend an afternoon.
My role
Strategy, structure, visual direction, copy organization, and build.
What I built
  • Service and treatment pages organized around what people actually book
  • A booking path that stays visible as you scroll
  • Photography-led design that carries the clinic space
  • Mobile-first layout, since almost all of the traffic arrives from Instagram
Where it stands
Live at rbmaesthetics.com. It launched recently, so there are no traffic or booking figures to quote yet. I also run the account that sends people to it, which is the part I can speak to today.
Visit the site (opens in a new tab)
The influencer content tracker showing submissions, platforms, and upload status

Telehealth brand

The creator pipeline that stopped being a manual job

What they needed
A telehealth brand was collecting influencer videos by hand: chase the link, download the post, strip the watermark, file it, log it, repeat.
My role
System design, build, and handoff.
What I built
  • A public form creators submit their post link to
  • A worker that pulls a clean copy of the video automatically
  • Files landing in the right Drive folder without anyone touching them
  • A private tracker showing every submission and its status
Result
The manual collection work went to zero. Submissions now arrive filed and logged.
The ABC Playschool website showing the home classroom and enrollment details

ABC Playschool

A home childcare center that needed to look like a real school

What they needed
A licensed home daycare with 30 years of families behind it had no website, so every enquiry started from scratch over the phone.
My role
Strategy, copy direction, design, build, and domain launch.
What I built
  • Enrollment information parents actually ask about, answered on the page
  • Photos of the real space instead of stock classroom imagery
  • Licensing, hours, and ages surfaced where a parent looks first
  • A contact path that works on a phone at 6am
Where it stands
Live on their own domain. They went from having no website at all, where every enquiry started as a phone call, to the enrollment questions being answered before a parent has to ring. Enquiry numbers have not been shared, so none are claimed here.
Visit the site (opens in a new tab)

Two ways people work with me

For businesses

You need something built

Websites, digital systems, AI workflows, strategy, content, and automation.

  • Website design and development
  • AI systems and automation
  • Content and social
I need help with my business

For brands hiring a creator

You need content made

UGC, sponsored content, brand collaborations, and creator campaigns.

  • UGC video
  • Paid partnerships
  • Rates and media kit
Hire me as a creator

What clients say about working with me

How it works

  1. 01

    Tell me what you need

    Send a short note about what you are building, what feels stuck, and what you need help finishing.

  2. 02

    Get a clear plan

    I come back with the right scope, timeline, and price before any work starts. You approve it first.

  3. 03

    Build and launch

    We create, review, refine, and launch, without dragging the project through meetings that could have been messages.

Jess, close up

Who you are working with

I'm Jess, an RN turned content creator, strategist, and digital builder. I help wellness brands and service businesses explain what they do, create content people trust, and build the systems that make growing easier. I combine strategy, design, content, and practical AI so you are not coordinating 3 different freelancers.

More about me

Questions I get asked first

You are early in the website side of this. Why should I hire you?
Fair question. I have shipped client sites, apps, and production systems, and you can open every one of them from my work page and judge it yourself. What I do not have yet is a long list of website clients or their traffic numbers, which is exactly why founding-client rates are open and why I ask for a testimonial instead of pretending the list is longer. You also get the scope in writing before anything starts, and payments split across the project rather than up front.
Do I own the site when it's done?
Yes. It is yours, on your domain, on your hosting account. There is no monthly fee to me unless you choose to add maintenance, and nothing is held hostage if you want to take it elsewhere.
Do you use AI to build websites?
Yes. I use it to speed up research, development, testing, and repetitive tasks. What I do not do is hand you an untouched AI-generated template. The decisions about strategy, messaging, structure, design, functionality, and brand fit are mine, and they are the part you are paying for.
Will my website look like every other AI website?
No. Your site gets built around your audience, your offer, your brand, and your goals. AI supports the process. It does not replace the strategy or the creative direction.
Do I need to provide the copy?
That depends on your package. Every package includes copy refinement, which means I edit and organize what you have. Full copywriting from scratch is an add-on.
Do I need professional photos?
They help, but they are not always required. We will look at what you already have and identify what is missing before the project starts.
How long does a website take?
A landing page is usually about 2 weeks and a full site 3 to 4. The real answer depends on page count, how ready your copy and images are, integrations, and how fast feedback comes back. Your proposal includes a timeline before work begins.
Are hosting and software included?
No. Third-party hosting, domains, premium software, and platform subscriptions are separate unless your proposal says otherwise.
How many revisions are included?
Two rounds. A round is one consolidated set of feedback. Additional rounds are available as an add-on.
Do you offer payment plans?
Yes. Standard terms are 50% to begin, 25% after design approval, and 25% before launch.

You do not need 3 different contractors to build a better online presence.

Tell me what you are building, where you are stuck, and what you need help finishing.

Tell me about your project

Or email me directly: jessicaciernia@gmail.com

Website projects begin at $1,500.

3 founding-client spots are open on the Custom Business Website, $2,750 starting at $1,950.